Cazzato's Olive Oil

Client: Salvatore Cazzato
Project: Branding and Labelling
Year: 2014

This project was initiated by a client based in Brussels who creates and imports the fine virgin olive oil from Salento in south Italy: The task was to create an identity and labelling for the new start-up.

The labelling
The main idea was to create something organic and handmade reflecting the care and process that goes into the olive oil production itself, starting with a handmade lettering to give a warm touch and a nod to Italy's rich history and tradition of foods blending it with a sober type giving it a minimalistic and contemporary look.