Cazzato's

Commissioned by a Brussels based client who produces and imports fine virgin olive oil from Salento in south Italy: The task was to create an identity and labelling for the new start-up. The main idea behind the look was to give an organic and handmade vintage feel like in the old days when restaurants used to write down messages and menu of the day with white chalk on a blackboard connecting the oil to it's rich history and reflecting the care and process that goes into olive oil production itself, the front of the bottle is decorated with handmade lettering blending it with a sober type for the back giving it a minimalistic and contemporary look.